ITC COMMITS TO TACKLING PLASTIC WASTE THROUGH INNOVATIVE SOLUTIONS

NEW DELHI: On World Environment Day, the ITC reaffirmed its commitment to address the issue of plastic waste management through its multi-dimensional initiatives.

The company is setting targets like being carbon neutral, scaling up investments in sustainable packaging, reducing the usage of plastic in packaging and harnessing green energy.

Powered by its ‘Sustainability 2.0’ vision articulated by Chairman and MD, Sanjiv Puri, the company has been scaling up its investment in developing innovative and eco-friendly packaging solutions that can substitute single use plastics.

ITC sustained its Plastic Neutrality status for the second consecutive year by sustainably managing 60,000 MT of plastic waste in FY23, which is more than the amount of packaging utilised.

ITC executive director B Sumant said: "At ITC, we have put in place comprehensive interventions for waste management with a focus on plastics. Our Paperboards, Paper and Packaging Businesses continue to pioneer sustainable packaging solutions that can substitute single-use plastics".

Many ITC brands and businesses have also innovated to reduce the usage of plastics in line with our commitment to creating a positive environmental footprint, he said. ITC's paperboards, paper and packaging Businesses are at the forefront of innovation in packaging solutions, which substitute the use of single-use plastics. It had extended its sustainable packaging initiatives to its own personal care products as well.